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Specialized Hook Baits were formed from a basis of hook baits we have made for our own angling over the past 10 years. We strongly believed there was nothing on the market we could buy to satisfy our very demanding needs for our own angling… so we made them for ourselves. Our whole ethos is to take you away from traditional bait making processes where products smell nice for you, but if you were to taste them in most cases they would taste of harsh chemicals…. find out more

Click here to view some stunning carp caught by us and our customers